February 10, 2021

One of tech’s most powerful women wants to modernize your book club

[] Padmasree Warrior's new startup wants to modernize your book club | Fortune© 2020 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our u003ca href="https://fortune.com/terms-of-use/">Terms of Useu003c/a> and u003ca href="https://fortune.com/privacy-policy/">Privacy Policyu003c/a> | u003ca href="/california-privacy-policy/#notice">CA Notice at Collection and Privacy Noticeu003c/a> | u003ca href="https://fortune.com/right-to-opt-out/">Do Not Sell My Personal Informationu003c/a> | u003ca href="http://preferences-mgr.trustarc.com/?pid=fortunemedia01&aid=fortunemedia01_pub&type=fortunemedia">Ad Choices u003c/a>u003cbr />nFORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.u003cbr />nQuotes delayed at least 15 minutes. 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","crops":[],"height":683,"imageSize":"article-featured-image","lazyload":true,"lqipSrc":"https://content.fortune.com/wp-content/uploads/2021/01/GettyImages-950973246.jpg?quality=60&resize=60,40","postId":2939535,"retina":true,"showCaption":true,"sources":[{"transforms":{"resize":[750,500]},"descriptor":750,"media":{"min":"lg"}},{"transforms":{"resize":[500,333.34]},"descriptor":500,"media":{"min":"md"}},{"transforms":{"resize":[375,250]},"descriptor":375,"media":{"max":"md"}}],"sourceTags":[],"src":"https://content.fortune.com/wp-content/uploads/2021/01/GettyImages-950973246.jpg","srcset":"https://content.fortune.com/wp-content/uploads/2021/01/GettyImages-950973246.jpg?resize=1500,1000 1500w,https://content.fortune.com/wp-content/uploads/2021/01/GettyImages-950973246.jpg?resize=750,500 750w,https://content.fortune.com/wp-content/uploads/2021/01/GettyImages-950973246.jpg?resize=1000,666 1000w,https://content.fortune.com/wp-content/uploads/2021/01/GettyImages-950973246.jpg?resize=500,333 500w,https://content.fortune.com/wp-content/uploads/2021/01/GettyImages-950973246.jpg?resize=750,500 750w,https://content.fortune.com/wp-content/uploads/2021/01/GettyImages-950973246.jpg?resize=375,250 375w","url":"https://content.fortune.com/wp-content/uploads/2021/01/GettyImages-950973246.jpg","useBasicImg":false,"usingDataFallback":false,"width":1024,"credit":"Giulia Marchi—Bloomberg/Getty Images","fallbackImageUrl":"data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7","picture":false,"sizes":"(min-width: 64rem) 750px,(min-width: 48rem) 500px,(max-width: 48rem) 375px,100vw"},"children":[]}]},{"name":"article-body","config":{"mediaType":"image","premiumCategory":"P-Newsletter"},"children":[{"name":"gutenberg-content","config":{},"children":[{"name":"html","config":{"content":" u003cp>u003cem>Good morning, Broadsheet readers! Padmasree Warrioru003c/em> u003cem>launches a social media platform for book lovers, Julia Letlowu003c/em> u003cem>runs for the House seat her late husband didn't get to be sworn into, and a former CTO takes on the book club. The Broadsheet will be off on Monday for Martin Luther King Jr. Day in the U.S.—we'll see you here on Tuesday. Have a restful weekend. u003c/em>u003c/p> u003cp class="p1">u003cstrong>- Modernizing the book club.u003c/strong> Of all the weeks to launch a social platform, this was a tough one, with critics arguing that the likes of u003ca href="https://fortune.com/company/facebook/" target="_blank">Facebooku003c/a> and u003ca href="https://fortune.com/company/twitter/" target="_blank">Twitteru003c/a> aren't doing enough—or are doing too much—to stem hateful discourse. That wasn't lost on Padmasree Warrior, the former CTO of Motorola and u003ca href="https://fortune.com/company/cisco-systems/" target="_blank">Ciscou003c/a>, who unveiled her new startup called Fable, a social media app for book lovers, on Thursday.u003c/p> u003cp class="p1">"There’s a lot of fatigue around noisy social platforms,” u003ca href="https://fortune.com/2021/01/14/padmasree-warrior-cisco-cto-social-media-for-book-lovers-readers/">she told my colleague Maria Aspanu003c/a>. As you might've guessed, Warrior is determined to cut through the racket. u003c/p> u003cp>Fable, which has raised $7.25 million in funding, is a subscription-based book recommendation engine and private social network. It offers users access to books in the public domain, the option to buy additional books, and book recommendations from authors and other experts. The social aspect comes from digital book clubs, which paying users can start and non-paying customers can join. u003c/p>u003cp>u003c!-- piano selector -->u003c/p>u003cdiv class="paywall"> u003cp>Warrior says her two goals are to help people find books they want to read and to modernize the book club for the "digital world." u003c/p> u003cp>The paid component of Fable—an annual subscription is $69.99—may "help keep out some of the worst behavior that troubles free social media platforms," Maria writes. But Warrior isn't assuming that Fable will be immune from such challenges; it has established community guidelines around hate speech and book clubs will have moderators. u003c/p> u003cp>The startup is certainly a new career stage for Warrior, who's long been considered one of the most powerful women in tech. In addition to tenures at Motorola and Cisco, Warrior was most recently U.S. CEO of Chinese electric car firm u003ca href="https://fortune.com/company/nio/" target="_blank">Niou003c/a>, and she sits on the board of Spotify and u003ca href="https://fortune.com/company/microsoft/" target="_blank">Microsoftu003c/a>. Back in 2015, she was reportedly under consideration for Twitter's CEO gig. u003c/p> u003cp>Warrior says this isn't the first career move that's raised eyebrows. When she left Cisco for the auto industry, "people thought I was crazy," she said. "My career has always been nontraditional that way," she said. u003c/p> u003cp>You can read Maria's full story u003ca href="https://fortune.com/2021/01/14/padmasree-warrior-cisco-cto-social-media-for-book-lovers-readers/">hereu003c/a>.u003c/p> u003cp>u003cem>Claire Zillmanu003cbr>Claire.zillman@fortune.comu003cbr>@clairezillmanu003c/em>u003c/p> u003cp>u003cem>Today's Broadsheet was curated by u003ca href="https://twitter.com/_emmahinchliffe">Emma Hinchliffeu003c/a>. u003c/em>u003c/p> u003ch3>ALSO IN THE HEADLINESu003c/h3>nu003cp>u003cstrong>– Family mattersu003c/strong>u003cstrong>.u003c/strong> President-elect Joe Biden’s new stimulus proposal includes new benefits for working families: The restoration of emergency paid sick leave, which expired in December, will grant those who are sick or quarantining or caring for a child because of school closures paid time off. The measure also calls for a collective $35 billion in emergency funds and grants for child care providers, as well as an expanded child care tax credit. u003ca href="https://www.cnn.com/2021/01/14/politics/biden-economic-rescue-package-coronavirus-stimulus/index.html">u003cem>CNNu003c/em>u003c/a>u003c/p>nu003cp>u003cstrong>– It’s showtimeu003c/strong>u003cstrong>.u003c/strong> Speaking of Biden, plans for his inauguration ceremonies are taking shape—amid ongoing safety concerns—with Lady Gaga on board to sing the national anthem and Jennifer Lopez set to perform. Former National Youth Poet Laureate Amanda Gorman will read poetry. u003cem>u003ca href="https://www.nytimes.com/2021/01/14/arts/music/biden-inauguration-lady-gaga-jennifer-lopez.html">New York Timesu003c/a>u003c/em>u003c/p>nu003cp>u003cstrong>– Special electionu003c/strong>u003cstrong>.u003c/strong> Louisiana Republican Luke Letlow was elected to Congress, but died of complications of COVID-19 before he took office. His wife, Julia Letlow, has announced she will run for his seat in a special election. “Everything in my life and in my marriage has prepared me for this moment,” she said in a statement. u003cem>u003ca href="https://www.cnn.com/2021/01/14/politics/julia-letlow-running-louisiana-house-seat/index.html">CNNu003c/a>u003c/em>u003c/p>nu003cp>u003cstrong>– A big mess.u003c/strong> Have you heard about the bathroom drama? A new u003cem>Washington Post u003c/em>report finds that taxpayers have been paying $3,000 a month since 2017 to rent a studio apartment with a bathroom for Ivanka Trump and Jared Kushner’s Secret Service agents. Trump and Kushner reportedly did not allow their agents to use any of the 6.5 bathrooms in their home; the agents instead used a bathroom attached to the Obamas’ house nearby, until having to rent their own. u003cem>u003ca href="https://www.washingtonpost.com/dc-md-va/2021/01/14/secret-service-bathroom-ivanka-trump-jared-kushner/">Washington Postu003c/a>u003c/em>u003c/p>nu003cp class="p1">u003cstrong>MOVERS AND SHAKERS: Maëlle Gavetu003c/strong>, former COO of Compass, u003ca href="https://www.techstars.com/the-line/pov/the-mission-is-what-matters?">joins Techstarsu003c/a> as CEO. u003cstrong>Devry Boughner Vorwerku003c/strong> joins Grubhub as chief corporate affairs officer. The Trade Desk promoted EVP, global data and strategy u003cstrong>Michelle Hulstu003c/strong> to COO. Merkle named u003cstrong>Erin Hutchinsonu003c/strong> global chief marketing and communications officer. u003cstrong>Natalia Nastaskinu003c/strong>, previously GM of the Global Music Group at United Talent Agency, will become partner and chief content officer at Primary Wave Music. u003c/p>nu003ch3>IN CASE YOU MISSED ITu003c/h3>nu003cp>u003cstrong>– Cabinet levelu003c/strong>u003cstrong>.u003c/strong> Research from the Brookings Institution confirms that President-elect Biden’s cabinet will include more women than those of his six predecessors. When it comes to racial diversity, representation in Biden’s cabinet is about equal to Presidents Obama and Clinton. u003cem>u003ca href="https://www.wsj.com/articles/biden-picks-more-women-for-cabinet-than-his-predecessors-did-11610546400?mod=hp_lead_pos11">Wall Street Journalu003c/a>u003c/em>u003c/p>nu003cp>u003cstrong>– Taking stocku003c/strong>u003cstrong>.u003c/strong> After Sen. Kelly Loeffler’s loss in Georgia and her last-minute abandonment of objecting to the Electoral College results, the New York Stock Exchange, headed by Stacey Cunningham, faces some thorny questions. Its parent company, Intercontinental Exchange, is headed by Loeffler’s husband, Jeffrey Sprecher; Loeffler used to run investor relations. Whether that connection will matter to companies listed on the exchange or set to go public remains to be seen. u003cem>u003ca href="https://www.nytimes.com/2021/01/14/business/dealbook/kelly-loeffler-nyse.html?">New York Timesu003c/a>u003c/em>u003c/p>nu003cp>u003cstrong>– Sister solidarityu003c/strong>u003cstrong>.u003c/strong> Loujain al-Hathloul was sentenced to almost six years in prison for her activism for women’s rights in Saudi Arabia. In this piece, her sisters Alia And Lina Al-Hathloul share their view of al-Hathloul’s legacy—and say they’ll never give up fighting for her. u003cem>u003ca href="https://www.marieclaire.com/politics/a35122269/loujain-alhathloul-prison-sentence-essay/">Marie Claireu003c/a>u003c/em>u003c/p>nu003ch3>ON MY RADARu003c/h3>nu003cp class="p1">u003cstrong>I’m back from maternity leave—but I’m still at home with the baby u003ca href="https://www.huffingtonpost.co.uk/entry/returning-from-maternity-leave-in-lockdown_uk_5fff17d4c5b66f3f7963439e">u003cem>HuffPostu003c/em>u003c/a>u003c/strong>u003c/p>nu003cp class="p1">u003cb>Stand-up is booming in China, with women center stage u003ca href="https://www.economist.com/china/2021/01/09/stand-up-is-booming-in-china-with-women-centre-stage">u003cem>Economistu003c/em>u003c/a>u003c/b>u003c/p>nu003cp>u003cb>The link between Capitol insurrectionists and abusers u003cem>u003ca href="https://www.elle.com/culture/career-politics/a35191349/insurrections-abusers-capitol/">Elleu003c/a>u003c/em>u003c/b>u003c/p>nu003ch3>PARTING WORDSu003c/h3>nu003cp>u003ca href="https://www.glamour.com/story/cnn-reporter-sara-sidner-cried-on-live-television-she-wants-you-to-know-why">u003cstrong>“I couldn’t fake it or pretend it was fine.”u003c/strong>u003c/a>u003c/p>nu003cp>-CNN correspondent Sara Sidner, who covers the coronavirus pandemic, far-right extremism, and the racial divide in the U.S. Sidner reflects on crying on air describing the toll of the pandemic on Black communities.u003c/p>nu003c/div>n"},"children":[]}]}]},{"name":"dianomi","config":{"type":"footer"},"children":[]}]}]}]}},"componentData":{},"error":null,"loading":false,"player":{"currentTime":0,"duration":0,"loading":false,"playing":false,"seek":0,"src":"","visible":false,"volume":0.5},"route":{"status":200,"redirectTo":"","redirectStatus":0,"action":"PUSH","pathname":"/2021/01/15/padmasree-warrior-fable-book-club/","search":"?","hash":""},"visible":{"search":false,"primaryNav":false,"freestar":false,"adminBar":false},"contactForm":{"submitting":false,"submitted":false,"failed":false,"validation":{},"redirect":""},"user":{"isLoggedIn":false,"accessLevel":null}}; ]]> Source

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